Now more than ever, video is a deliciously smart way to reach people. Where written words are easily overlooked, video captivates. As a creative agency, your clients may already be considering video in their marketing mix and you need to find a way to add these services to your list. By offering video production services, …
From the breathtaking Blue Ridge Mountains to the pristine natural beauty of South Carolina’s coastline, there is no doubt that the Palmetto State is one of America’s best kept secrets. We are honored to be working on a project that will shine the spotlight on South Carolina, sharing its beauty and charm in an unparalled …
In 1982, Cable TV had just been made available to the public and most people were unfamiliar with it. Researchers wanted to test which of two marketing approaches was most effective at helping homeowners to understand the benefits of cable TV and motivating them to sign up for the service. The researchers created two different …
We are excited to announce that SlicedTomato has joined the Greenville Chamber! We love our local community and we wanted to support the efforts of the Chamber in working to promote local businesses, advocating for small businesses, and providing opportunities for local business owners. We appreciate all that the Chamber does and we wanted to …
I often interact with others that are just getting started with Final Cut Pro. Maybe they’ve only used FCP a few times or they are moving from iMovie or Final Cut Express. Either way, I find that they are tied to the mouse for most of their editing functions. This is typical for anyone learning …
You have heard of green marketing initiatives but have you ever considered if the type of marketing you are doing is actually “green?” Are you using green marketing techniques? Most marketers don’t really think about it that way. We think about messaging, audiences, and market share but are we thinking about “doing our share” with …
If you were fortunate enough to know Mr. Richard Gettys, I think you will really appreciate his personal reflections as an educator put together by my friends at SlicedTomato. For thousands of Pickens County students, Mr. Gettys will always embody “ The Principal.” A classmate recently reminded me that when Mr. Gettys entered a student …
When a local marketing firm heard that Clemson had a need for video, SlicedTomato was honored to be referred and eager to tackle the job. PACE, Clemson University’s leadership program for emerging leaders, wanted a video that would communicate the high quality of the program, draw in the leaders of tomorrow and leave the viewer …
When Gettys Middle School hired us to do a series of videos, they wanted to answer the questions “what does GMS look like?” and “what does GMS feel like?” We all know how scary the first day at a new school can be—as a student and as a parent, so Principal Cory came up with …
Working with an organization that protects the beauty of the upstate South Carolina…reviewing some of the most breathtaking pieces of land around…capturing outdoor shots during the prettiest months of the year—this is our job these days, and you won’t hear us complaining. Upstate Forever is a non-profit that promotes sensible growth and protects special places …
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